Keep your restaurant competitive

From the number of menu items to the price, from the photographs to the type of offers, 

As restaurants prepare for one of their biggest sales periods of the year, it is important for them to consider how they will stoke sales after the Holidays.

The menu is perhaps the most important element of any restaurant. Not only does it list all the dishes and drinks offered in the establishment, it is also an opportunity to highlight the personality of the place to attract and captivate consumers and even increase profitability. There is probably no better sales tool than a well-engineered menu.

It’s supposed to be the most wonderful time of the year, with the Holidays driving significant revenues for restaurants. But with today’s labour shortage, the upcoming festive season is causing a lot of headaches for restaurateurs as they try to continue offering the best dining experience their customers have come to expect. 

With the arrival of smartphones and mobile applications, the world of restoration has had to adapt to new trends and technologies.

The effects of the COVID-19 pandemic on restaurants' already tight margins continue, with capacity restrictions, vaccine passport requirements, and, inevitably, the labor shortage.

Local delivery is a service that connects businesses with local delivery companies to get their products in the hands of their customers quickly and efficiently. A focus on neighboring delivery zones offers benefits like same-day delivery, lower commission fees and other perks.

Restaurant food cost is the ratio of the cost of ingredients (i.e. food inventory) and the revenue these food items generate when sold. Most of the time, it is referenced as a percentage. Determining the cost of food provides a clearer picture of how much money is being made or lost.

The food and beverage industry in Canada is saturated with over 97,000 bars and restaurants across the country (source). With this many restaurant businesses in the market, competition is rife and new small businesses often struggle to compete with the big chain franchises.

Although Google announced the changes of its cookie policy in January 2020, it was not scheduled to come into effect until at least 2022, and has since then been pushed back to 2023. They are currently on track to ensure their blocking of third-party cookies will be completed by this time. This gives restaurateurs more time to prepare and find alternative ways to get insights and data related to customer behavior.

Technology can be yet another secret weapon to boost restaurant performance, exceed customer expectations, and reduce the HR headaches.

The Covid-19 pandemic has induced distance between everyone. Not only did people have to physically distance due to social distancing measures introduced by the government, but many also became emotionally distant as they lost touch with the people around them.