Omnichannel experiences for restaurants: How independents and chains can be inspired by 2022 retail trends
With restaurants facing—yet again—closures or limitations in terms of dining room capacity early on in the new year, they can no longer rely on the “same ol’ same ol’” approach to takeout, curbside pick-up, and delivery. Generating enough margins in the best of times are, shall we say, hard-won. However, maintaining margins in these exceptionally challenging times are critically low.
Artificial Intelligence (AI) in the restaurant industry
Artificial intelligence is no longer part of a hypothetical time to come, it is already prevalent in our everyday lives. From taking a cab to food delivery apps…
How restaurateurs can affordably drive traffic to their online ordering platforms
Looking to drive more traffic to your restaurant’s website and online ordering platform? Check out our top affordable tips for attracting existing and new customers! Most require very little effort…but generate great impact!
In the digital world of today, more people than ever use online information to decide what streets to drive on, where to shop, and where to eat. Google search results have begun to replace traditional methods of advertising and are becoming one of the main ways people interact with businesses. Ranking higher on Google is a key goal every restaurant should strive to achieve in order to increase revenues and visibility online.
What you need to know about Google’s cookie policy change
Although Google announced the changes of its cookie policy in January 2020, it was not scheduled to come into effect until at least 2022, and has since then been pushed back to 2023. They are currently on track to ensure their blocking of third-party cookies will be completed by this time. This gives restaurateurs more time to prepare and find alternative ways to get insights and data related to customer behavior.
Why an omnichannel experience is important for restaurants
An omnichannel experience is very valuable for businesses, as it not only puts consumers at the center, but also provides an interconnected system between all points of contact with them.