Case Study

Copper Branch

Copper Branch is a 100% plant-based fast casual restaurant chain with over 50 locations across Canada, the United States and now France.

Its mission?

To serve gourmet plant-based foods conveniently to mainstream markets.

The Challenge

Copper Branch is on a plant-powered journey to help people feel great about the food they eat. And Copper Branch wanted to extend that journey to the digital world to enable customers to order its amazing meals online in the most frictionless and streamlined way possible. 

The restaurant chain also wanted a mobile app and web ordering system to increase sales and ticket value for each location. Their ideal solution would also integrate Copper Branch’s POS, gift card and loyalty program systems.

“There’s no going back. We’ve noticed a 26% year-over-year increase in sales across all of our locations.”

Andrew Infantino, Marketing Director

Results

Going digital has had a tremendous payoff for all Copper Branch locations’s baselines and sales. Apart from the average 26% increase in sales, Copper Branch has also achieved a 10% increase in ticket size. 

Copper Branch has received a lot of positive feedback from customers on how easy and consistent the ordering experience is across the board, which is extremely important for today’s digital-first customers. 

Copper Branch has raved about the quality of UEAT’s support in getting the chain’s digital ordering platform up-and-running fast. The team is now looking forward to launching UEAT’s artificial intelligence (AI) capabilities within the platform to provide customers with highly personalized recommendations and an experience tailored to each user.

Stay tuned for more!

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